Versace Showed Its New Christmas Campaign Dedicated To Figure Skating
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Figure Skater Rebecca Ghilardi Became the Heroine of Versace’s New Campaign

Versace Showed Its New Christmas Campaign

Despite the fact that there are still almost two months before Christmas, fashion brands are already preparing for one of the main holidays of the year. A few weeks ago, a video featuring Katy Perry performing under flakes of falling snow was presented by the American retailer Gap. And now Versace has joined it.

Versace Holiday is dedicated not only to the holidays but also to figure skating, one of the most spectacular winter sports. For the filming of the video and lookbook, authored by Camille Summers-Valli, the creative director of the brand Donatella Versace invited not only Stella Maxwell and Malika Louback, but also Rebecca Ghilardi.

Figure Skater Rebecca Ghilardi
skater at versache 2021 winter campaign

In photos and videos, the professional figure skater appeared in a 60s-inspired mini dress with the signature La Greca print. Rebecca is holding a Medusa bag designed in bright red color. Other models posed in leggings, corset tops, graphic sweaters, and mesh dresses. The images were complemented with scarves and hats.

To mark the launch of the campaign, the Italian Fashion House opened a pop-up at a mall in Shanghai. Musicians from Karencici, ICE, and J.Sheon performed at the store launch event.

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