Cosmetify Named the 10 Best Beauty Brands in the World, and Rihanna’s Took First Place
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Discover 10 Global Beauty Brands That Cosmetify Has Classified. Rihanna Is in the Lead

Rihanna's Fenty Beauty took first place with 570 million dollars of sales

According to Cosmetify, Rihanna’s brand was named the most successful beauty brand among other celebrities. The platform analyzed the company’s latest incomes, as well as the number of followers on Instagram. Each of the factors was estimated in order to define the overall success of each famous brand.

And Cosmetify highlighted Fenty Beauty which scored 67.15 out of 100 points. Rihanna’s cosmetic brand took first place with 570 million dollars of sales and 10.7 million followers on Instagram. Kylie Cosmetics, in turn, took the next position and scored 67.05 out of 100. However, the brand owned by Kylie Jenner has twice as many followers as Fenty Beauty, namely 25.1 million subscribers.

Among other cosmetic brands are such stars as Jeffree Star whose Jeffree Star Cosmetics rates 40.14 points, Jessica Alba’s company with 30.90, along with Significant Beauty, rated 27.89, and the last position took KKW Beauty with 24.44 points.

  1. Fenty Beauty, started in 2017.
  2. Kylie Cosmetics, launched in 2014.
  3. Jeffree Star Cosmetics, 2014.
  4. Iman Cosmetics by Iman, from 1994.
  5. Alterna Haircare by Katie Holmes, launched in 1997.
  6. The Honest Company by Jessica Alba, set up in 2011.
  7. Meaningful Beauty by Cindy Crawford, set in motion in 2004.
  8. KVD Beauty, 100% vegan makeup brand by Kat Von D, launched in 2008.
  9. Goop, a wellness and lifestyle brand by Gwyneth Paltrow, started in 2008.
  10. KKW Beauty by Kim Kardashian West, just set in 2017, but rapidly gaining popularity.

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