Another Cooperation of Fila Brand with the Cosmetic Brand Acqua Di Parma
Fila, a company that produces sportswear, is continuing to celebrate its 110th anniversary. Last month, Italian brand Fila decided to cooperate with a streetwear brand Krost from New York to create a line of sneakers together. After that, the company partnered with the cosmetic brand Acqua di Parma and worked together to surprise everyone with a joint limited edition.
The set will be available in 1100 pieces and consists of Arancia di Capri perfume and a Tyvek windbreaker with Fila terry lining. All pieces are presented in a special yellow box from Acqua di Parma, which is decorated with blue and red stripes by Fila. Such an unusual set costs 230 euros and is available only on the Internet on the electronic platforms of both brands, starting from Tuesday.
The news followed after other Fila initiatives made this year. The brand started the year with a joint collection with Katie Grand, a stylist from Britain, which was then presented at Fashion Week took place in Milan in February.
Founded in 1911 as a textile company first but then underwear, Fila first entered the sportswear market in 1972. The brand quickly expanded its range in a variety of sports, including hiking and skiing.